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National sales meeting held in Chicago (?). Includes short review of Philip Morris' 1990 entry into the low price market and longer presentations about the 1991 introduction of Marlboro Medium. (Meeting coverage starts six minutes into video and is interrupted at many points resulting in incomplete coverage of the meeting.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4
Topics: tobacco, cigarette, marketing, promotional campaign, marketing research, distribution, sales,...
Two sessions from Philip Morris' 1989 National Sales Meeting in Hawaii. Concludes interview by Deborah Norville of Rich Medwar and Joe Champ [see Bates # 2058057008 for beginning]. Larry Zinsky introduces Larry Wilson, author of the One Minute Salesperson, who gives a motivational speech about sales. Meeting opens with a "Store Wars" video, song and dance routine and skit. Madelyn Hochstein of DYG, a market and social research organization, presents a historical view of consumer...
Topics: tobacco, cigarette, sales, marketing, business activity, marketing research, Browse by keywords in...
UCSF Industry Archives Videos
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Philip Morris' promotions campaign for Marlboro cigarettes in 1994 including advertising in print media, billboards, in-store promotions, sponsorship of sports events, the Country Store Catalog, direct mail and television commercials in foreign countries.
Topics: tobacco, cigarette, marketing, male, marketing strategy, advertising, international trade,...
UCSF Industry Archives Videos
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Video made to recruit recent MBA graduates to work at Philip Morris, particularly in the marketing department.
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Topics: tobacco, cigarette, promotions, advertising, tobacco industry employee, marketing, cigarette...
Press conference held at Philip Morris New York City headquarters with the theme "The American Smoker: An Economic Force." Guy Smith announces the results of a four-page survey published in Philip Morris Magazine to which over 400,000 readers responded. He also unveils a multi-million dollar ad campaign touting the economic power of smokers. The tape was interrupted in the middle of the press conference but seems to resume fairly quickly. Click Here to View Part 1 Click Here to View...
Topics: tobacco, cigarette, marketing research, demographics, advertising, Browse by keywords in UCSF...
Focus group discussing the role of the federal government in the regulation of tobacco, the image of tobacco companies, nicotine as a drug, addiction, youth education, individual choice, rights and responsibilities. The meeting was held in Charlotte, North Carolina at 8 pm on 12 June 1995 Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4
Topics: tobacco, cigarette, government, regulation, nicotine, marketing research, Browse by keywords in...
Testimony in hearings conducted by the House Committee on Energy and Commerce about whether Philip Morris' Bill of Rights advertising campaign violated the Federal Cigarette Labeling and Advertising Act.
Topics: tobacco, cigarette, hearing, Congress, advertising, advertising restriction, marketing, Browse by...
UCSF Industry Archives Videos
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Video provides a step by step explanation of advertising portfolio testing including on-the-street interviews in front of New York City's Grand Central Station, the selection of participants, and discussions with them about advertising at New Jersey's Garden City Mall.
Topics: tobacco, cigarette, marketing research, demographics, cigarette brands, advertising, Browse by...
Focus group discussing the role of the federal government in the regulation of tobacco, the image of tobacco companies, nicotine as a drug, addiction, youth education, individual choice, and rights and responsibilities. The meeting was held in Paramus, New Jersey at 6 pm on 13 June 1995. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4
Topics: tobacco, cigarette, government, regulation, nicotine, marketing research, Browse by keywords in...
UCSF Industry Archives Videos
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Female smokers giving their opinions, individually, of Virginia Slims advertising, including the slogan, "You've Come a Long Way, Baby."
Topics: tobacco, cigarette, marketing research, demographics, gender, female, advertising, Browse by...
UCSF Industry Archives Videos
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Compilation of live action and animated Belair television commercials ("Just the Right Touch of Menthol"), including game show hosts promoting the cigarettes on their shows.
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Topics: tobacco, cigarette, television, advertising, menthol cigarette, promotional merchandise, marketing,...
UCSF Industry Archives Videos
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Compilation of Raleigh cigarette television commercials from 1958 including "Go Steady with Raleigh."
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Topics: tobacco, cigarette, television, advertising, promotional merchandise, marketing, filter, Browse by...
UCSF Industry Archives Videos
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Narrated by Orson Welles, this documentary was presented by the Leo Burnett Advertising Agency to Philip Morris as a promotional piece for Marlboro cigarettes. It focuses on wild mustangs in the American West, particularly on their being killed for use as dog food.
Topics: tobacco, cigarette, advertising, marketing, Browse by keywords in UCSF industry videos
Philip Morris in Richmond: Promotional film about the building of Philip Morris' Richmond plant. National Sales Meeting: Day 3, Reel 3: Starts in the middle of a motivational speech by Dr. Dennis Waitley. Continues with Store War skits. Finishes with Vin Buccellato speaking on the conference theme, Take Charge of Tomorrow.
Topics: tobacco, cigarette, advertising, television, male, female, demographics, gender, production,...
UCSF Industry Archives Videos
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Presentation by James Taylor to Philip Morris employees in Richmond about the new Marlboro Medium brand extension. Includes a promotional video on the history of the Marlboro brand with an interview with Leo Burnett about the origin of the Marlboro Man ad campaign. Click Here to View Part 1 Click Here to View Part 2
Topics: tobacco, cigarette, cigarette brands, young adult smoker, young adult male smoker, low yield...
UCSF Industry Archives Videos
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Presentation by James Taylor to Philip Morris employees in Richmond about the new Marlboro Medium brand extension. Includes a promotional video on the history of the Marlboro brand with an interview with Leo Burnett about the origin of the Marlboro Man ad campaign. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4
Topics: tobacco, cigarette, cigarette brands, young adult smoker, young adult male smoker, low yield...
UCSF Industry Archives Videos
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Video news release of Philip Morris' proposed legislation to regulate advertising and marketing to youth. Steve Parrish outlines the plan that was devised to avoid regulation by the Food and Drug Administration. The announcement is packaged as a television news segment with "Mike Morris reporting."
Topics: tobacco, cigarette, youth, advertising, marketing, regulation, federal legislation, public...
UCSF Industry Archives Videos
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The history of the Kool cigarette brand from 1933 to 1967 with an emphasis on its advertising, market share and societal factors influencing sales. The majority of the video is Kool television and radio commercials. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Topics: tobacco, cigarette, television, advertising, menthol cigarette, radio, marketing, youth, African...
UCSF Industry Archives Videos
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Compilation of Belair television commercials ("Just the Right Touch of Menthol").
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Topics: tobacco, cigarette, television, advertising, menthol cigarette, promotional merchandise, marketing,...
Commercial opposing the passage of Question 1 (increase in cigarette tax); Jack Flood, former Chairman of the Massachusetts Committee on Taxation, speaks out against Question 1; Two commercials opposing Question 1; Focus group held in the Boston area discussing Question 1. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4 Click Here to View Part 5 Click Here to View Part 6 Click Here to View Part 7
Topics: tobacco, cigarette, referendum, television, political activity, cigarette tax, marketing research,...
Compilation of television news shows reporting on the Surgeon General's report, "Women and Smoking." Stations include: CBS Nightcast; KCAL, Los Angeles; ABC 7 News at 4; WCVB Newscenter 5, Boston; WXII TV Newschannel 12, Winston-Salem; WNCN News at 4 pm, Goldsboro, Raleigh, Durham, Fayetteville; BET News; Despierta America. Last clip is in Spanish. Many newscasts include a prerecorded feed featuring Philip Morris' Mike Pfeil. Click Here to View Part 1 Click Here to View Part 2
Topics: tobacco, cigarette, female, Surgeon General, lung cancer, public health research, advertising,...
UCSF Industry Archives Videos
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Video news release on public opinion about employers that take people's off-the-job activities into consideration in hiring and firing decisions.
Topics: tobacco, cigarette, industry strategy, marketing research, television, media advocacy, public...
Video newsletter aimed at Philip Morris' sales division includes five segments about various sales activities and promotions. Click Here to View Part 1 Click Here to View Part 2
Topics: tobacco, cigarette, international trade, sales, production, export, food, alcoholic beverage,...
UCSF Industry Archives Videos
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Video news release on efforts Philip Morris is taking to prevent youth smoking including lawsuits and advertising against trademark infringement on promotional merchandise, programs for cigarette retailers, and youth smoking prevention education.
Topics: tobacco, cigarette, youth, anti-smoking advocacy, candy cigarette, promotional merchandise,...
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July - August 1992 edition of News Line, an in-house news show for Philip Morris employees. Includes segment on a Crime Prevention Conference for convenience store owners in Florida sponsored by the company.
Topics: tobacco, cigarette, business activity, production, marketing, sales, individual lawsuit, Supreme...
UCSF Industry Archives Videos
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November - December 1992 edition of News Line, an in-house news show for Philip Morris employees. Includes segments on the Marlboro Adventure Team, the introduction of Sales Force Automation, a Powerbook based system, and the Retail Masters program.
Topics: tobacco, cigarette, individual lawsuit, promotions, promotional merchandise, retail outlet, sales,...
Focus group of young adult male smokers of Camel Regulars. Issues covered include merchandising and advertising campaigns and attitudes about Marlboro cigarettes. Click Here to View Part 1 Click Here to View Part 2
Topics: tobacco, cigarette, marketing research, smoker behavior, demographics, male, socioeconomic status,...
Steve Darrah presents his report on Philip Morris' business activities for 1993 and 1994. His presentation includes a discussion of Philip Morris Companies' financial status, PMUSA, and competition from other tobacco companies. He lays out his assumptions about the industry in 1994, provides statistics and states objectives. He concludes with an analysis of the operations area, productivity, the manufacturing improvement process, cash flow management, a potential increase in the federal excise...
Topics: tobacco, cigarette, sales, business activity, cigarette brands, marketing, retail outlet, tobacco...
INFOTAB, a tobacco industry information clearinghouse, offers an informational program for national tobacco manufacturers to develop a strategy to address the environmental tobacco smoke issue.
Topics: cigarette, international trade, anti-smoking advocacy, secondhand smoke, industry strategy,...
UCSF Industry Archives Videos
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Promotional video on Philip Morris' European Union Region: Our Story, Brands, People, Values, Responsibility and Future. Starting with Philip Morris' retail tobacco shop in London, PM has a long history in Europe. A division of Philip Morris International that serves 17 Western European countries, it has a 38% market share. Issues covered include production facilities, youth smoking prevention programs, philanthropy to the arts and sciences, and sports sponsorship.
Topics: tobacco, cigarette, international trade, youth, event sponsorship, marketing, business activity,...
UCSF Industry Archives Videos
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Focus group in Cleveland, Ohio discussing the tobacco control movement. Participants were shown videos of and by anti-smoking advocates and are asked to give their impressions of the groups. Click Here to View Part 1 Click Here to View Part 2
Topics: tobacco, cigarette, marketing research, anti-smoking advocacy, nicotine, youth, youth access,...
Video to explain to R. J. Reynolds sales and marketing force the history, rationale for, and elements of the Cigarette Advertising and Promotion Code.
Topics: tobacco, cigarette, cigarette promotion code, youth, marketing, promotions, advertising,...
Ratings of various commercials designed to raise public opinion about the Philip Morris Companies. A graph showing the extent to which people liked or disliked the company is superimposed on a video of the commercial. The ratings were taken in January and February 1999 in Denver and Columbus, Ohio. There are four groups of participants: a general audience, Generation X, parents, and opinion elites. The commercials focus on Philip Morris' philanthropic ventures, its employment policies, youth...
Topics: tobacco, cigarette, marketing research, corporate responsibility, youth, charitable donation,...
Second part of a Philip Morris Board of Directors meeting held in Richmond, VA. Four department heads (Planning, Operations, Employee Relations, and Finance) present information on their departments' activities, followed by questions from the audience. (Image is very dark throughout tape. At the beginning of the tape an intermittent beep is heard.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Topics: tobacco, cigarette, business activity, production, female, African American, tobacco industry...
UCSF Industry Archives Videos
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Using a television talk show format, Deborah Norville and Dick Schapp interview Philip Morris management about sales at a 1989 national sales meeting. Topics include PM's full margin segment, Benson and Hedges, Merit and Virginia Slims, the relatively smaller decline in sales of those brands relative to R.J. Reynold's full margin brands, regional marketing, direct marketing mailings, event sponsorship, merchandising, the different kinds of tobacco and the manufacturing process, and union...
Topics: tobacco, cigarette, sales, cigarette brands, cigarette additive, cigarette analysis, tobacco leaf,...
Two interviews (WCVB, Boston, unknown station in Charlotte, NC) with Michael Pfeil about Accord, a puff actuated filter smoking system and Paper Select, a banded paper with reduced ignition propensity. Both products are being test marketed. Pfeil touts the benefits of Accord as having no lingering odor, vastly reduced sidestream smoke and no ash. While not calling it a fire safe cigarette, he notes that Merit with Paper Select was less likely to ignite certain fabrics and if left unattended was...
Topics: tobacco, cigarette, fire safe cigarette, cigarette design, production, regulation, secondhand...
UCSF Industry Archives Videos
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Marketing video touting the benefits of Eclipse, R.J. Reynolds' cigarette with no ashes, less tar and nicotine, and less secondhand smoke.
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Topics: tobacco, cigarette, secondhand smoke, tar, nicotine, marketing, safer cigarette, cigarette brands,...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
UCSF Industry Archives Videos
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PM in Motion, a quarterly video magazine for Philip Morris employees.
Topics: tobacco, cigarette, alcoholic beverage, corporate responsibility, business activity, profit, sports...
UCSF Industry Archives Videos
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Speech by Paul Hendrys, taped for viewing at a Worldwide Corporate Affairs Conference held in Puerto Rico, on the challenges faced by Philip Morris International in 1999 and how the corporate affairs departments can assist PMI in meeting them.
Topics: tobacco, cigarette, international trade, food, profit, sales, cigarette brands, low yield...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
Focus group of African American Newport smokers held in New Jersey discussing issues such as menthol cigarettes, their decision to smoke Newports, and perceptions of smokers of various brands of cigarettes. Also mentioned was Newport's availability for purchase as a single or loosy cigarette. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Topics: tobacco, cigarette, marketing research, cigarette brands, menthol cigarette, alcoholic beverage,...
Focus group of young adult male smokers of Marlboro Lights discussing Camel and Marlboro brand cigarettes. Click Here to View Part 1 Click Here to View Part 2
Topics: tobacco, cigarette, marketing research, young adult male smoker, student, tobacco use, smoker...
UCSF Industry Archives Videos
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First eight minutes of program is a repeat of segments on Bates # 2058057010 (television news show clips about Philip Morris event sponsorship). Deborah Norville and Dick Schapp host a morning news show, PM in the AM, and interview Philip Morris management Larry Wexler and Ed Van Dyke about the price value market segment and Manny Goldman, a securities analyst with Paine Weber, about PM's financial health. Goldman emphasizes that despite some challenges, such as increased excise taxes and legal...
Topics: tobacco, cigarette, event sponsorship, sports sponsorship, tobacco sales, cigarette brands,...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
UCSF Industry Archives Videos
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Presentation by Geoffrey Bible and Murray Braun at a meeting at Sanford Bernstein, an investment research and management firm. Bible talks about earnings, sales, increasing shareholder value, brand strength in Philip Morris' food, tobacco and beer divisions, advertising, growth potential, global reach and a worldwide infrastructure, international growth, market share and volume, Marlboro, L & M, and lower tar products. Braun talks about external threats and the impact of lawsuits, the...
Topics: tobacco, cigarette, business activity, international trade, marketing, class action suit, Medicaid...
Focus group of young adult male smokers of Camel Regulars discussing Camel and Marlboro brand cigarettes. Click Here to View Part 1 Click Here to View Part 2
Topics: tobacco, cigarette, marketing research, young adult male smoker, student, tobacco use, smoker...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
UCSF Industry Archives Videos
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This edition of PM in Motion, Philip Morris' video magazine for employees, includes reporting on the company's operations in Switzerland, Turkey and Hungary as well as coverage of activities in the United States.
Topics: tobacco, cigarette, food, international trade, corporate responsibility, marketing, advertising,...
Focus group of young adult male smokers of Camel Lights discussing Camel and Marlboro brand cigarettes. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Topics: tobacco, cigarette, marketing research, young adult male smoker, student, tobacco use, smoker...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
UCSF Industry Archives Videos
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Philip Morris video news release about merchant opposition to local restrictions on cigarette advertising and promotions in retail stores, with additional interviews.
Topics: tobacco, cigarette, youth, advertising, marketing, regulation, advertising restriction, local...
UCSF Industry Archives Videos
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Steve Parrish holds a press conference announcing the introduction of federal legislation concerning youth access to tobacco by Philip Morris and United States Tobacco Company that would bar the Food and Drug Administration from asserting jurisdiction over tobacco. Parrish noted that Philip Morris would withdraw its lawsuit against the Environmental Protection Agency if the legislation passed.
Topics: tobacco, cigarette, youth, youth access, sales, advertising, federal legislation, marketing,...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
First edition of PM in Motion, a quarterly video magazine for Philip Morris employees. Click Here to View Part 1 Click Here to View Part 2
Topics: tobacco, cigarette, food, alcoholic beverage, marketing, event sponsorship, excise tax, promotions,...
Geoffrey Bible responds to questions from tobacco control advocates at the 1995 (?) Philip Morris annual stockholders' meeting. Click Here to View Part 1 Click Here to View Part 2
Topics: tobacco, cigarette, secondhand smoke, tobacco related health concerns, asthma, smoking cessation,...
UCSF Industry Archives Videos
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Opening presentations from a two-day conference in February 1993 on the EPA risk assessment report. Representatives from Philip Morris USA and International gather to hear and discuss Philip Morris' strategic objectives on "environmental tobacco smoke;" to set and clarify policies and parameters; to identify resources; and to assign personnel to implement the program. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Topics: tobacco, cigarette, secondhand smoke, carcinogen, cancer, research activity, media campaign,...
O. Witcher Dudley III introduces Pride in Our Business, the second phase of the Building Our Business series. A promotional video "The Pride of Philip Morris" is shown. Three former heads of the Leaf Department give a history of their experiences with Philip Morris and the presentation concludes with Dudley discussing the present and future of the department. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3
Topics: tobacco, cigarette, international trade, advertising, marketing, sales, production, business...
UCSF Industry Archives Videos
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Presentations at a meeting held for hourly Philip Morris employees at the Cabarrus plant in North Carolina about governmental issues facing the tobacco industry. Click Here to View Part 1 Click Here to View Part 2
Topics: tobacco, cigarette, tobacco industry, government, anti-smoking advocacy, tobacco related health...
UCSF Industry Archives Videos
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Steve Parrish holds a press conference announcing the introduction of federal legislation concerning youth access to tobacco by Philip Morris and United States Tobacco Company that would bar the Food and Drug Administration from asserting jurisdiction over tobacco. Parrish noted that Philip Morris would withdraw its lawsuit against the Environmental Protection Agency if the legislation passed. Click Here to View Part 1 Click Here to View Part 2
Topics: tobacco, cigarette, youth, youth access, sales, advertising, federal legislation, marketing,...
UCSF Industry Archives Videos
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Philip Morris Annual Stockholders' Meeting, 1995 includes introduction and business review (including commercials and other media) by Geoffrey Bible, questions and answers from stockholders, stockholders' resolutions (executive compensation review, position on the Environmental Protection Agency's Environmental Tobacco Smoke report, spin-off of companies, Board of Directors' compensation, assisting tobacco farmers to diversify, and a committee of independent directors), and voting. Click Here...
Topics: tobacco, cigarette, business activity, food, alcoholic beverage, profit, marketing, distribution,...
UCSF Industry Archives Videos
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Michael Miles addresses Philip Morris employees in Richmond, Virginia. Presentation focuses on a review of Philip Morris' performance in 1992, a preview of 1993, and corporate strategy relating to acquisitions and stock repurchases; he also answers audience questions. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4
Topics: tobacco, cigarette, business activity, cigarette brands, food, alcoholic beverage, international...
Proceedings from Philip Morris' 1989 national sales meeting held in Hawaii. Day 1, Reel 1: Begins with multimedia (music, video, dance) production with the conference theme, "Take Charge of Tomorrow." Corporate leadership and senior management give an overview of Philip Morris' sales performance since the previous national sales meeting held three years earlier and a general presentation of future goals. Topics mentioned include Philip Morris magazine, the importance of protecting the...
Topics: tobacco, cigarette, business activity, tobacco sales, demographics, African American, Latino, young...
Meeting held at the Grand Hyatt Hotel in New York City to showcase Philip Morris' accomplishments to the investment community and its goal of increasing earnings and returns to stockholders. Opening with a promotional video, the presentation features Geoffrey Bible, James Kilts, Jack McDonough, James Morgan and Murray Bring reporting on Kraft, Miller Brewing Company, Philip Morris USA and on the legal and regulatory environment facing PM. The reports are interspersed with television...
Topics: tobacco, cigarette, sales, international trade, advertising, television, cigarette brands, sports...
UCSF Industry Archives Videos
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Teleconference meeting filmed in New York City, with participation from, and shown to, Philip Morris employees in various cities around the United States, to educate employees about public policy issues facing the Philip Morris companies and to encourage them to become politically active on those matters. Six videos were interspersed through out the event which was moderated by Sander Vanocur. The videos were: a general promotional video; a history of, and current issues facing, the tobacco...
Topics: tobacco, cigarette, business activity, food, public policy, sports sponsorship, alcoholic beverage,...
Representatives of the tobacco industry testify at the House Committee on Energy and Commerce, Subcommittee on Health and the Environment hearings on nicotine in cigarettes and other issues. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4 Click Here to View Part 5 Click Here to View Part 6 Click Here to View Part 7 Click Here to View Part 8
Topics: tobacco, cigarette, hearing, Congress, tobacco related health concerns, youth, addiction, Surgeon...