illy is an italian family business committed to the best coffee in the world, so we are really committed to the best ultimate quality. we are global, the most global coffee brand in over 140 countries, as you said. in order to continue to grow our sales, which are already two thirds out of italy, we needed to develop a stronger domestic market, and this is why the most important market outside of italy, which is the united states, we are planning to accelerate. in order to accelerate in the united states we need an investor who could be our local partner. thate are pleased to say we have found a future minority y cafe,r in the ill particularly for the home channel in the united states. in order to do so we will scale up the investment that we already made in the compatible capsule in the retail sales with more investment in order to accelerate growth in the usa, which is the largest coffee market globally, but also the largest luxury glue -- luxury goods globally, which is good for a super premium coffee like the illy brand. guy: we appreciate your time, thank you for joining us. greatly

so much forank you joining us today, andrea illy, the chairman of illy cafe, with an exclusive conversation. -- theup, the dax dax 30 could be the dax 40. today we look ahead to that. this is bloomberg. ♪ francine: economics, finance, politics. this is "bloomberg surveillance." i'm francine lacqua, here in london. a lot of the focus is on what we have seen with the extra zeneca oxford vaccine. here are some of the other things we are watching. tomorrow, look out for the results of -- on wednesday, the on wednesday,also we get the latest minutes from the fed and an update on gdp. and -- francine: the results are in. astrazeneca's coronavirus vaccine prevents on average 70% of cases, falling short of the high bar set by pfizer and moderna. tougher tiers ahead. boris johnson will outline the u.k.'s winter strategy today. the measures are expected to include a big increase in community testing and more stringent rules post-lockdown. and the new cabinet. bloomberg learns that president-elect joe biden has landed a longtime advisor, anthony blinken, as his secretary of state. good morning and w

illy?uch does it impact andrea: despite the change in consumption which i already spoke about, the production side is quite regular both in terms , in terms of quality and even the price level remains adjustment the same after the dollar devaluation. so i would say the crisis, which significantly, and countries like brazil and ,olumbia -- brazil and colombia did not impact the economic side of the coffee here in this sector. all looking ate the last couple of days, the tremendous, horrific fires in california. there is more and more talk as we transition on the economy to something that is more sustainable. i know you have done a lot of work in that especially in the agricultural field, playing your part. you are now part of this regeneration 2030. is now a perfect time because we are dealing with covid -- does it accelerate your green efforts, or is it a bad time because we needed to have a handle on covid first? well, it is an excellent time to start the regeneration to 2030. the climate

i spoke with a doctor on this amazed and illy think most people are amazed to hear it. the flu in our country kills between 29,000 people and 69,000 people per year. that was shocking to me. so far if you look at what we have with the 15 people and their recovery, one is pretty sick. hopefully, will recover. the others are in great shape. think of that. 69,000 over the last 10 years we have lost 360,000 people create these are people who have died from the flu. what we call the flu. did you get your flu shot? that is something. citizenstopped non-us coming into the united states from china. that was done early on. we are screening people and we screening them from infected arias bank -- areas. we have quarantined those infected and those at risk. we have great quarantine facilities. we're rapidly developing vaccine and the professionals can speak to you about that. the vaccine is coming along well. speaking to the doctors, we think this is something we can develop fairly rapidly a vaccine for the future. with ourinate partners. we have great relationships with all of th