The 16 Quick Keys to Guerrilla Marketing Psychology: Fast, insightful answers from the father of Guerrilla Marketing, Jay Conrad Levinson.
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Aug 3, 2019
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Anchorage lawyer Jim Gottstein has emerged as a player in a national controversy over the psychiatric medication Zyprexa, which is Eli Lilly's best-selling drug. Jim was an early supporter of the Just Say Know to Prescription Drugs Campaign and he joins us today to explain the legal process that allows the conflict of private and public interests to compromise public safety.
Bill Coleman has over 15 years of compensation and benefits experience in consulting and corporate management. He heads Salary.com's compensation and content teams, who research and publish Salary.com findings on compensation data and trends for an audience of human resource professionals, business managers, and individual employees.
AARP's Deborah Russell and Anthony Burnham Discuss The recent Best Employers for People of 50 Awards
Robert Franek is Vice President of Publishing at The Princeton Review. The Princeton Review helps students, parents, and educators achieve the best outcomes at all stages of their educational careers. The Princeton Review publishes more than 190 guides and references books on everything from summer internships to the best-selling Best 361 Colleges.
There is a growing sense that as we've placed increasing attention on improving academic achievement, schools may be falling behind in fostering the basic skills required in a collaborative 21st-century environment. This segment explores how well schools are socializing students and meeting the challenge of preparing young people to function well in society.
Many refer to the problem as the "child obesity" problem, but our distinguished guests see it primarily as a matter of reduced physical activity. They cite a number of contemporary causes and offer practical solutions.
Deborah Russell of AARP and Anthony Burnham of Growthport Partners answer the question, Who do I call if I'm a victim of age discrimination?
Many people over 50 believe that age is disadvantage in today job market but Gail Geary explains how to make your age an asset to employers
AARP's Deborah Russell and Anthony Burnham Discuss The recent Best Employers for People of 50 Awards
The explanation for the differences in the way boys and girls develop and therefore what should expected of each has changed over the years. Our two experts offer a panoramic view of gender differences and identify the three basic things you need to know to be an effective parent and teacher
Computers, learning software, gaming, and the use of Internet are tools that are growing in popularity in the early childhood classroom. But is digital media a wonderful asset in early childhood education, a distracting and harmful liability or somewhere between the two. Our distinguished guests offer some perspective.
Kicking, biting, hitting, fighting, why are some children more aggressive than others? In this segment our guests explore the foundations of aggression in children, the causes, the warning signs and specific techniques for preventing and managing aggression from birth to age eight.
Lenore Skenazy says that telling kids not to talk to strangers is one of the most useless and misguided pieces of advice ever foisted on us. Lenore turns conventional wisdom on its head and asserts that we're not teaching safety to kids but in fact are just teaching fear and preventing kids from developing critical street smarts. Debbie Johnston strongly disagrees. Hear both sides...
Some of us are victims; others of us are unwitting conspirators in a process that teaches girls that how they look is who they are. The impact is far-reaching. Our guests today discuss the impact of the early practices that lead to this belief and point the way to giving girls a healthy self-identity.
In an era of high-stakes accountability and standardized testing, is there room for teaching beyond the test? You bet, say our guests, and here's how to do it without losing your job. Kate Beaudet is Co-founder and organizer of Coalition for Educational Justice (CEJ), a community organization comprising parents, teachers, and students fighting for equity in public schools. Elena Silva, PhD., is a senior policy analyst at Education Sector, where she oversees the organization's teacher quality...
Some say the obesity crisis mandates that we structure recess so that we use the limited time allotted for physical activity effectively. Others counter that school is already over-structured and that the bigger threat to children is the loss of initiative which is more readily nurtured through unstructured recess. Does structured recess turn children off to being active? More instruction or more space?
While many teachers, schools and parents discourage rough housing, the data suggests that rough and tumble play is actually very good. Among the many unrecognized benefits is the intimacy and need for touch that it provides young boys. Thomas Reed makes a compelling case for not only encouraging rough and tumble play but for joining in frolic.
How do you determine if a child is gifted? Can the gifted child be identified by a standardized test? Can the test results be gamed by test preparation? Are there different types of giftedness? Should gifted children be segregated and surrounded by other gifted children? Are teachers prepared to teach the gifted child?
Bubble wrapped, sanitized, protected and weak. As we've tried to protect our children from every conceivable threat, real or imagined, we have essentially created a fragile generation of Americans who lack some of the basic coping and survival skills of generations past. The general consensus is that we're creating a nation of wimps. So what can we do now? Moreover what should you being doing differently with your child.
Learning from mistakes is one of those notions that is easier said than done. In fact, the way teachers and parents react when children make mistakes says volumes to young children and can impact them for the rest of their lives. Our guests share insights on encouraging a willingness to make mistakes and to learn from them. Hint: It starts with you. Dr. Fernette Eide, Neurologist, and co-author of The Dyslexic Advantage and Mislabeled Child. Alina Tugend has been a journalist for more than 25...
Many parents, teachers and policy makers believe that the best way for dual language children to achieve English language literacy and academic success is to completely submerge the child in English -- leaving their home language behind. But citing research, our distinguished guests say that most of the conventional wisdom on dual language learners is simply wrong. Are you on the right side of this issue?
While perusing an online teachers forum I saw a discussion about whether calendar is developmentally appropriate for preschoolers. There where many opinions shared. Then one teacher wrote. "I know it's not developmentally appropriate but I do it any way. So what? That's how I was taught." Today we ask our guest Dr. Lilian Katz. So what?
Students from Finland routinely rank at the top of international test in reading and math. Yet their educational system operates in ways that we in America are sure would produce substandard academic outcomes. What is Finland doing right? What can we learn from them? Could their best practices work here in the United States?
Is nap time in preschool and Pre-k wasted time? The push to get kids on the academic fast track has some schools doing away with nap time on the premise that those one to two hours can be better used. Our guests weigh in with the research and their experience on the value of nap time. the right side of this issue?
All of our guests in this segment seem to agree that today's parents are very different from generations past. They cite diverse examples and offer a variety of reasons, but all prescribe useful tips to help today's teachers survive today's parents.
Are proposed national, common core standards developmentally appropriate at the kindergarten level? Class, wealth, social status, and implementation may all be factors. In this two-part series Randi Weingarten, president of the American Federation of Teachers, defends the program to critics who argue that national standards are neither needed nor helpful. .
Deborah Russell of AARP and Anthony Burnham of Growthport Partners answer the question, how can a 50+ worker sell themselves to a new employer.
Marci Aboher talks about how to blend and customize your career to avoid boredom, create new employment opportunities and job insecurity.
Jack says that in the old days you didn apos t have to have a marketing strategy to succeed but today Its critical. Find outl why?
Many forms of traditional marketing are not working as well as they did in the past. The 30-second spot is one tool that many believe is dying, if not already dead. So what is a marketer to do? Jack and Joseph Jaffe explore the possibilities.
Deborah Russell of AARP and Anthony Burnham of Growthport Partners answer the question, Who do I call if I'm a victim of age discrimination?
Some children's games are competitive while others are collaborative. There are some educators who believe young children should not be exposed to win/lose games. Others say competitive games prepare young children for the realities of life. Tune in to listen to the rationale for both views.
There's a general sense among parents and educators that today's children are smarter, developing sooner and are learning more, faster. Is this actually true and if so what does this mean for the notion of what is developmentally appropriate practice? .
George Costa, Senior Vice President of Security for the San Francisco Giants discuss what's required to ensure safety and security in large venues like a ball park.
Playground safety is a concern for schools, day care centers, educators and parents. The trend has been toward removing dangerous equipment and taking all reasonable steps to remove risk from playgrounds. But have we gone too far? Are we depriving children of the valuable physical challenges they need to develop well?
It is generally accepted wisdom that small classes produce better student outcomes than larger classes and there is data that supports this. There is also data that contradicts this notion, asserts that other factors have more impact on student outcomes and that the significance of class size is largely over rated. Tune in and join this discussion.
Host Rae Pica interviews Dr. Jane M. Healy. Healy holds a Ph.D. in educational psychology and has more than thirty years' experience as an educator, scholar, and mother of three sons. Healy author of Your Child's Growing Mind and is currently working and she won the Delta Kappa Gamma Society International Educator's Award for Endangered Minds.
Host Rae Pica interviews Lilian G. Katz Ph.D., a graduate of Stanford University and an international leader in early childhood education. She taught at the University of Illinois at Urbana-Champaign for more than three decades, as well as directing the ERIC Clearinghouse on Elementary and Early Childhood Education (ERIC/EECE) for more than 30 years.
There is quite a bit of confusion about homework in preschool. Many believe in the value of homework at the preschool level, others are sure homework in preschool is a misguided idea. Today we try to shed some light and get some clarity on whether homework in preschool is developmentally appropriate or beneficial. .
Many believe that there is a correlation between the quality of a child's handwriting and their literacy and intelligence. Others assert that there is no relevant connection and, more importantly, that the advent of computers makes practicing handwriting less important.
Many teachers returning to school this year report a growing sense of powerlessness to effect change and do their jobs. An increasing number of teachers are expressing their disagreement with education policy in a climate that often ignores them. In this segment we talk about how you can find your voice, and impact the system without losing your job.
According to our guests, immersing your students in nature offers many benefits to both students and teachers. Find out why you should take your students outside as often as possible. This segment also offers specific outdoor lessons you can use with your class today. Laura Champe Mitchell is the Administrative and Enrollment Coordinator Discovery Woods Learning Community. Sharon Danks is an environmental planner and principal of Bay Tree Design, inc. in Berkeley, California. A frontrunner in...
In this segment Jack explains the Law of Division as how it playing a role in the rapid growth of Internet radio.
Steroid use, gambling on games, animal abuse, cheating, lying, adultery, assault and regular episodes of bad behavior by athletes has become a cliche. In the wake of sports scandal after sports scandal, is the notion that sports builds character simply a suburban myth? This segment brings together a distinguished panel to separate the fiction from the reality of youth sports.
There is a drive underway to rate child care centers and family care providers. The aim is to provide parents with objective tools to identify the best providers and avoid substandard providers. But some argue that a ratings programs will increase costs on lower-end providers and eventually drive them out of business. Shouldn't that be the point? Well, apparently the issue is not quite that simple. .
Whether it's on the quiet or in your face the fear of men in early education is widespread. Yes, it's difficult to quantify and talk about, but It's real. From parents, to administrators the fear of men who work with young children has a significant impact in classrooms and beyond. We brought together a parent, a male educator and an early education attorney to look at the fear and the reality of men in ECE.
Experts and advocates recommend at least 1 to 2 hours a day of physical activity for children. But how do you fit it into your daily program, when there�s so much else for you to do? And what kind of physical activity should it be? Tune in; our experts have the answers.as well as several activities you can use right away. Frank Keil is Charles C. & Dorathea S. Dilley Professor of Psychology at Yale University. Dr. Linda Elder is an educational psychologist and a prominent authority on...
At one extreme there are satellite parents and at the other extreme are helicopter parents. How do we determine the right balance between being too involved in our children's education and development and being not involved enough? Three thoughtful parents and experts share their insights and offer some guidelines.
According to our guest, homeschooling is not what it used to be nor what many people think it is. If you haven't looked at homeschooling in a while this may be a good time to update your understanding -- before the next school terms starts.